Imagine that you have created an Android app after research on a great idea. You have consumed all the resources required for the creation of the Android application. After spending months and months over the interface and functionality of the application, now your app is ready. At this point in your Android app development, if you cannot distribute your app correctly to the target audience then your app is useless. Applications become successful when they are correctly distributed among the target audience. How you are going to distribute your app is a very important question and it should be addressed in your app plan.
After creating the app of your dreams, you must invest some time in making some correct strategies for distributing your app effectively. Research appropriate methods of distribution and select the one that best suits your requirements. Android platform is known as an open platform as it provides choice to the users for the distribution of their applications. You can use multiple distribution platforms at a single time for your application. If your app is paid, then you must decide the price for your application. If your app is free of cost, you have to research various distribution platforms and select the best one for your application.
For any Android application, the process of building and packaging an app is the same. In this way, a lot of time is saved for the distribution of the application. Before the app is distributed, you will need to create a signed version of the APK file of the application. Creating a signed format of an Android app is very easy. All you will do is to go in the “build options” of Android Studio and select the option of generating a “signed APK”. There is no finite answer to the question of how you can distribute your app and share the Android app among the target audience. Several different ways are present by which a person can distribute the app among the audience.
If you are using the Appsgeyser platform, you will get the APK file of your Android application. This platform provides the opportunity to the users to download a free version of their Android app in the form of a signed APK file. A user can distribute this file according to his own choice. The main resource that is required for publishing an Android app is the APK file. This file is necessary for the publication of the Android app on the Google Play store.
Following is a list of some quick tips and tricks that you can use for distributing your Android app among the target audience effectively. You can follow these multiple ways of distribution alone and also together depending upon the requirements:
1. Traditional distribution on app markets
One of the basic methods of distribution of Android app is to use traditional app stores for the distribution of Applications. Research proper Android app markets. Different types of Android app markets are present nowadays. The most famous Android marketplace is known as Google play store. You can consider this marketplace as the King of all the marketplaces of Android. With millions of applications already present on the Google play store, it is the number one choice of developers for publishing the app and distributing it among the audience. If you want to use the Google play store for sharing your app among the target audience, you have to create a Google developer console account. This account will be associated with the publication of your application. You will have to pay a fee of $25 and agree with the Google developer agreement before publishing the application. It will take some time to get your developer account registered, but once when it’s done, you can publish your app with a single click. You would have to specify the app name and other credentials regarding the application, and you will upload the signed version of the app to distribute it among the target audience. After uploading the app in the Google play store, you will complete the listing of your application. For completing the listing of the application, you will write a short description of your app along with a complete full-size description. This information is useful as it is displayed on the app store with your application. You will upload necessary assets such as screenshots and videos regarding your app in the play store. Different kinds of other marketplaces are also present for Android. These include Amazon App store, Slideme, and Getjar, etc. For getting more organic search results regarding your application, you should publish your app over multiple platforms at a single time. Also, try to optimize your app as much as possible as it will also result in better organic search results. You should have multiple applications in the app store. Do not rely on a single app for it to be successful, there should be multiple applications to increase the chance of success of an app in the Android marketplace.
2. Email distribution
Email distribution is the traditional method for distributing an application. Before using the email distribution method, you should have compiled a list of at least hundreds of email addresses together. In this way, you can get a target audience who can use your application. Therefore, invest your time in creating surveys that the audience will like. After distributing the different surveys, you will get the email addresses of the target audience. Use different tools that are present online for distributing emails to hundreds of addresses at a single time. By using the Appsgeyser platform, you will get the scan code as well as the APK file of the application. In this way, you can email these items to the target audience via email and distribute your app among the users. You can invite your target audience to get the app by clicking a link in the email. You should embed the link to your Android app in the email for using the email distribution method. In this way, app among the target audience can be distributed and you can increase the number of users for your application.
3. Using business websites and blogs
We all live in a digital world nowadays. Almost all the major businesses have their own websites. If you own a business that creates Android applications, then make sure that your applications are available on your business websites. In this way, whenever the users will visit your business website, they will get a chance to download the app directly from your website. Make sure that you distribute your app over all the websites that you own. In this way, the chance of distribution of the app increases greatly. By getting the organic traffic on your website you can also increase the download ratio of your application.
4. “User Opt-in” (In case the user is downloading your app from unknown sources)
In some cases, the user will download your app from unknown sources. Therefore, to prompt the user for downloading your app you should include a feature inside your Android application. This feature includes the option of user opt-in. This option essentially prompts the user to install your app if he downloaded it from an untrustworthy source. The user opt-in option Is a single block of code that is incorporated inside the application. This block of code ensures that the user allowed the app to be installed if the origin of the app is an unknown source. The user will be prompted to go to the “settings” options of his Android phone where he will click the option of “allow app installs from unknown sources”.
Summary
Distributing an app properly by using different Android marketplaces is an essential process of making an app successful. Different options are available to the users if they want to publish and distribute the app among the users. The most famous option of distributing the app is to use a verified Android marketplace such as google play store. Different Android marketplaces are also present for the distribution of the applications. These Android marketplaces include Amazon App Store, slideme, and GetJar, etc. By using the Appsgeyser platform, you will get the scan code and a signed APK file of your Android application. You can easily distribute your android app using emails by putting the link of an app inside the email and sending the email to the target audience. Placing the app links in business websites also promotes the distribution of applications among the target audience. Ensure that you include the “User Opt-in” option for your app if your target audience is downloading the app from unverified sources.